International Marketing Director Resume

INTERNATIONAL MARKETING DIRECTOR

Inventive, market-savvy professional with a passion for new media and experience driving market expansion for three global leaders in the entertainment industry. Exceptional executive-level relationship manager with unsurpassed collaborative abilities and expertise nurturing high-profile client relationships in demanding, make or break environments. Persuasive leader known for responsiveness as a client advocate in international markets. Contagiously positive driving force for unifying teams composed of members from diverse professional disciplines.

CORE COMPETENCIES:

¬ International Marketing
¬ Project Management
¬ Team Building
¬ Territory Expansion
¬ Sales Strategy
¬ Product Releases
¬ Publicity Campaigns
¬ Talent Management
¬ Client Relationship Management
¬ Promotional Events
¬ Budgeting & Cost Control
¬ Global Client Support

PROFESSIONAL EXPERIENCE

ABC RECORDS, New York, NY, 03/20xx to 12/20xx
Director, International Marketing

Spearheaded multiple concurrent product releases to the international music market for the world’s largest independent music company. Established long-term partnerships based on trust with strategic leadership, artists’ representatives, and international territory managers. Partnered with key decision makers and strategic managers to plan and execute promotions. Collaborated with stakeholders to expand distribution and the fan base in accordance with revenues and sales objectives while remaining within the project budget. Reported to the SVP of International Marketing.

Selected Accomplishments:

¬ Represented clients, including Lenny Kravitz, Ben Harper, Korn, and Stacie Orrico, generating more than four million units in international sales.

¬ Planned and implemented concerts and promotional tours with artist management and agents.

¬ Ensured timely delivery of digital, audio, and visual assets to EMI servers for international distribution.

¬ Developed and delivered presentations detailing strategies and successes at bi-annual marketing conferences.

¬ Assessed and approved catalog, mid-price campaigns, TV break requests, and compilations.

¬ Earned ten album sales certifications.

ATLANTIC RECORDS, WARNER MUSIC GROUP, New York, NY, 07/20xx to 03/20xx
Director, International Media Relations

Directed staff engaged in developing and executing global publicity campaigns for the largest media corporation in the United States. Created consistent artist imaging across multiple media, including photos, videos, album, and single-cover art. Developed strategies for international affiliates and strategic partners. Reported to the SVP of International Marketing.

Selected Accomplishments:

¬ Managed the international publicity staff.

¬ Implemented highly successful media campaigns for internationally acclaimed artists including Matchbox Twenty, Kid Rock, Jewel, Rod Stewart, Brandy, and The Corrs.

¬ Successfully translated the best elements from U.S. marketing campaigns to global territories.

¬ Earned five plaques for exceptional contributions to exceeding sales goals and expanding territory.

VALUE ADDED SKILLS & KNOWLEDGE

Certification in Hospitality Marketing: The School of Hotel Administration at XYZ University, Miami, FL
Technical Proficiencies: MS Excel, PowerPoint, & Word

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